European Tour Destinations has reinforced its status as one of the world’s leading golf venue networks at this year’s IAGTO Asia Golf Tourism Convention, held in Pattaya, Thailand.
Widely regarded as the most important golf tourism sales event in the Asia Pacific calendar, the convention brought together more than 180 tour operators and venue representatives to forge partnerships and explore commercial opportunities in one of the industry’s fastest-growing markets.
European Tour Destinations venues engaged with leading operators throughout the event, generating significant interest in the network’s portfolio of world-class venues. The conversations underlined the broader buoyancy of the sector, with demand from Asian markets for premium golf travel growing strongly year-on-year.
Ian Knox, Head of European Tour Destinations, said: “The Asia Golf Tourism Convention is one of the key events in our annual calendar. It was an excellent opportunity to showcase the network and for our venues to meet face-to-face with leading tour operators in a market that’s steadily growing.
“The feedback from venues has been extremely positive and they’ve received multiple bookings for this year and 2027.
“The disruption to air travel though the Middle East meant some of our venues had to rebook their flights, which speaks volumes about the importance of this convention.”
The event marks the first of the IAGTO conventions on the network’s calendar this year. European Tour Destinations venues will next be represented at the IAGTO European Golf Tourism Convention, taking place from 18–20 May in Málaga, Spain.
For more on European Tour Destinations, visit: www.europeantourdestinations.com
